D’Banj, Simi has been named judges of Nigerian Idol season 7.
Glamtush reports that popular award-winning music icons Dapo Oyebanjo, widely known as D’Banj, and singer cum songwriter, Simi, have joined Obi Asika as judges for Nigerian Idol Season 7.
The Bigi sponsored Nigerian Idol premieres on Sunday, February 6th, on DStv and GOtv.
Announcing the judges of season 7, the organizers of the show, Multichoice, revealed during a press conference that Seyi Shay, Obi Asika, and DJ Sose held a fantastic season 6 of the most anticipated music reality show. However, the Idol format worldwide allows changing of judges to refresh the contest as it deems fit, which is why D’Banj and Simi are on board to create a more exciting and engaging experience for fans and lovers of the show. IK Osakioduwa also returns as the host of the show for season 7.
Bigi, Naija’s leading and favourite range of carbonated soft drinks returns as the headline sponsor for the second time. The Bigi brand will journey with all participating contestants as well as fans as the show goes live.
Speaking on the sponsorship, Boluwatife Adedugbe, Assistant Brand Manager, Beverage and Bakery, Rite Foods Limited espoused the company’s commitment to talent promotion and growth of the entertainment industry by discovering and rewarding music talents in Nigeria.
“The Bigi brand is here for the second time to ensure that this season produces a crop of fresh talents who will be well-grounded to conquer both the local and global music scene. This is in line with Rite Foods’ commitment to promoting young talents and boosting the entertainment sector. We can’t wait to go with all contestants and viewers on this refreshing music journey,” she stated.
Ms. Adedugbe further reiterated her company’s unwavering effort to make the partnership with the Nigerian Idol platform a worthy one by helping to amplify the show and provide the much-needed engagement necessary to thrill, excite and refresh viewers throughout the season.
She also stressed that the music platform will give the Bigi brand the space required to connect with its consumers who are great lovers of music, especially lovers of the new judges, D’Banj and Simi.
“Music is a language which the Bigi brand explores to connect with the hearts and minds of consumers; as such, the Nigerian Idol platform is an excellent platform for Bigi, a proudly Nigerian brand to connect aggressively with its consumers. With all thirteen variants, there is a Bigi for every moment of the show – as a fan, viewer, or contestant,” she added.
Nigerian Idol Season 7 will premiere on DStv Channel 197 and GOtv Channel 29 on Sunday, February 6, at 6 pm. The main live episodes will air weekly starting Sunday, March 20 at 7 pm on Africa Magic Showcase, Urban and Family.
They also disclosed that N100, 000 million worth of prizes is up for grabs, which includes a recording deal, brand new SUV, cash prizes, and other alluring prizes from the headline sponsor, Bigi, and co-sponsor, Binance.
